Challenge
India Food Exports already had a strong industrial and export business. The consumer brands Delinut and Delis needed a shop that felt as considered as the packs on shelf.
The catalogue spans flavours, pack sizes and gift sets. Shoppers arriving from Amazon, Flipkart, a coupon or a social post needed a clear path to the right cashew, almond or mixed-nut box — without losing the brand’s oil-free FOST roasting story.
The store also had to support everyday D2C operations: variants, cart, accounts, order tracking, and the policies a food brand needs to sell nationally from Kollam.
